In the past year or two, people in all walks of life have felt relatively difficult. Now, business is not as good as it was a few years ago, but they are struggling to make a living. They can't find a good project for a while and a half, so they have to do it and will do it. After all, they are all industries for which they have struggled for decades.
The author believes that it is not difficult for all walks of life to do it, but more professional. We need more professional people and better services to have a place in the competitive market. A county-level market does not require big greed. Which customers belong to itself? Which customers can't do it? What are our principles and bottom line? We should have a scale and a number in our mind, and we should not grasp the eyebrows and beard at once, and end up with nothing.
After decades of development, Galont has already injected Galont's genes into mature markets around the world, adhered to Galont's marketing model, and adhered to the principles, the bottom line, and the beginning. Galont has become a regional brand.
Everyone is saying that it is good to survive in 2020. Yes, we should not only survive, but also live healthily, deepen the service, strengthen more guidance and planning, do not participate in the low price dumping in the current market, and reserve energy for the subsequent high-speed development. All of our partners need to start thinking.
According to our understanding, from international brands to special oil products, there have been price adjustments this year, which have impacted the whole lubricating oil market. International brands and special oil products, relying on their own brand advantages and price as a very sensitive market tool, have indeed recaptured some markets in the short term, but their own major disadvantages can be seen clearly in the industry, but people in the oil industry can not withstand the pressure and pressure of big brands, They were involved in the war passively and participated in the price war.
Everyone knows that the popularity of national brands in the second and third tier is completely inferior to that of international brands. If we want to fight a price war, we can do it cheaper than international brands, but what we compress is our own reasonable profits, without the support of profits. Maybe after this winter, a large number of oil suppliers will fall into the battle field of price war. As we all know in business, it is not as simple as pouring in with the left hand and pouring out with the right hand. Entities have finished products, financial costs, operating costs, and so on. These costs remain high, which really adds a lot of pressure to business owners of large and small enterprises. If I buy 500 barrels of oil, can I sell 510? Of course, it can be sold, regardless of any other costs. It seems that it can earn 10 yuan if you pour it in and out. But will the landlord be free of the rent of the site, and the employees not be paid? Sometimes the interest of the bank loan can not be paid for the purchase in order to eat the policy? It is impossible. Therefore, the seemingly profitable business is to lose money. Any market strategy must also withstand the test of these costs. The brands that seem to be competing for the market in a short time are just people who can't swim after falling into the water.
Some time ago, Mr. Du, General Manager of Galont Lubricant Company, Mr. Zhou, General Manager of Sales Center, and Mr. Li, Central Warehouse of Hubei Province, together visited the partners in Galont Shiyan area. From the beginning of operation to the present, the Shiyan market has strictly implemented the Galont marketing model and always considered the real needs and pain points of the repair shop. It has indeed made Galont a well-known local brand in the Shiyan market. In addition, in the face of the price war provoked by the current local market competition, the central bank does not participate in the vicious competition, and still can ensure the interests of the terminal cooperative stores. The idea of the person in charge, Mr. Li, has to be very clear. After visiting the market, President Du said: "Good models and good operation ideas must be adhered to and strictly implemented. Every link is very important for lubricants to become famous brands in a market. The production link needs to control the quality, provide high-quality products that can be shared voluntarily with others, and form public praise. The sales link needs to do a good job in the implementation of service and marketing models.", The R&D department needs to combine the market's demand for new products and constantly introduce new ones.
Only by understanding the problems and difficulties of the store can the dealer do his best to provide solutions within the scope of his ability. Similarly, lubricant manufacturers can only help dealers around the world to develop and grow by putting forward one-to-one targeted solutions to the difficulties and difficulties of dealers, deepening services and providing effective guidance.
Next, we put forward clear quantitative requirements for the process for the heads of provinces and regions in all regions of the country, strengthen the management, constantly deepen the service, provide refined and standardized guidance for our new and old partners, and lay the foundation for the healthy and long-term development of Galont brand throughout the country. Galont, a comprehensive and high-quality service provider, will go wider and wider on this road.
To choose Galont is to choose reassurance and reality, and to choose Galont is to choose success and future.
ADD:19/F, Block A, Fuma Building, Wangjing Guangshun North Street, Chaoyang District, Beijing
TEL:010-64759798
E-mail:galont@163.com
ADD:19/F, Block A, Fuma Building, Wangjing Guangshun North Street, Chaoyang District, Beijing
TEL:010-64759798
E-MAIL:galont@163.com